Most business owners spend an entire career inside a company that quietly paid for their healthcare. They never saw it as a subsidy. It was just their plan.
Then they sell and leave, and the cost of coverage does not rise a little. It skyrockets, and it keeps climbing every year after that. The disability coverage that would have paid the bills through a long illness or injury belonged to the company, and it stayed behind. Whether COBRA, the marketplace, or a spouse's plan is the right bridge depends entirely on the family, and almost nobody runs that comparison while the deal can still be structured around it. And Medicare, when it finally arrives, surprises almost everyone with what it costs and what it does not cover.
So, what should a client expect when they leave the bosom of their employer, which in their case was a company they built themselves?
Real cases, real numbers, and the questions worth asking three years before the sale instead of sixty days after.
Learning Objectives:
- Put real numbers on what healthcare costs in retirement, and see how fast those projections have been rising year over year
- Compare the bridge options for the years before Medicare — COBRA, the marketplace, a spouse's plan — and explain why there is no default answer
- Explain the two income tests a sale triggers: one before 65 that decides subsidy eligibility, one after 65 that sets Medicare premiums
- Identify which protections end at closing, including disability coverage, and which could have been made portable beforehand
- Ask the healthcare questions that belong three to five years before a sale, not sixty days after
Event Details
Who Should Attend?
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Attorneys
You have close relationships with clients, and can benefit from being the first advisor to introduce the idea of exit planning.
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CPAs/Accountants
Owners participating in the State of Owner Readiness research continue to indicate that you are the No. 1 "Most Trusted Advisor." You are a natural fit to lead the exit planning team and deepen your relationship (and retention) of next generation owners.
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Wealth Managers
You’re a skilled relationship person. Being entangled into your clients’ professional lives matters as you build a strategy to manage their wealth upon them harvesting it from their business. Exit planning allows you to build a deeper relationship with your client, expands your COI network, while giving you an early seat at table well before the liquidity event.
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Financial Advisors
One of the critical ‘legs of the stool’ is personal financing planning. An owner must have a strong financial plan & contingency plan post-transition to enable them to thrive in the next act of the lives personally and financially. Exit planning brings this future mindset into the present. Exit is now.
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Investment Bankers
Only 2 of every 10 businesses that come to market actually sell. Learn how exit planning can bring attractive AND ready business to your purview.
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Valuation Analysts
Valuation is both a billable engagement AND an opportunity to provide owners some perspective on how to accelerate value drivers (and deal with value killers). Use exit planning to make that valuation into a longer term value acceleration engagement.
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Estate Planners
Exit planning is a natural fit for estate planners who want to operate more holistically with their owner clients.
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Strategic Consultants
One of the most critical roles in exit planning is building transferable value. Strategic consultants have the ability to expand options and drive rapid business value that affect performance today.
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Insurance Professionals
Exit planning addresses the 5 D's. So do you. Approach the risk conversation differently with exit planning.
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Mergers & Acquisition Advisors
Proper exit planning causes less deals to fall through at the last minute. Connect with CEPAs to build your healthy deal flow network.
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Commercial Lenders
One of the best relationships a business owner makes is with their banker. How can you help your corporate clients think about the future and ensure financial continuity? Answer: exit planning.
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Family Business Advisors
More than 50% of lower middle market business owners would prefer to transition to the next generation. Help them succeed with exit planning strategies.
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Other Professional Advisors
Regardless of your unique specialty, there is seat at the exit planning table for you. Learn more at www.EarnCEPA.com.
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Private Business Owners
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Members of Family Business Boards
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Professional Advisors
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Business Consultants
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Other Business Professionals
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Business Owners
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Business Owners & Their Trusted Advisors
EXIT PLANNING IS GOOD BUSINESS STRATEGY
The Exit Planning Institute, provides Financial Advisors, Accountants, Consultants, and other advisors of business owners with the critical education to differentiate themselves and add value to their existing client relationships through a credential, conference, courses, and content. Download the CEPA brochure for more information.


