EPI is proud to announce our partnership with RAYNE IX, an executive coaching and consulting company for small businesses and exit planning advisors, in our newest educational offering: The EPI Marketing for the Professional Advisor Masterclass.
The EPI Marketing for the Professional Advisor Masterclass is a five-part on-demand masterclass that is broken down into interactive modules. This course takes all the knowledge and skills accumulated over nearly two decades in the branding, digital marketing, and business ownership industries and packages them all up into easily digestible content for you to consume and begin implementing immediately.
We designed our on-demand masterclass to accommodate your busy schedule. Complete the Masterclass on your own time table.
The topics covered include:
Identifying, understanding, and finding your target audience
Building your brand and core differentiators
Creating valuable content that builds your business
Business development tactics and KPIs
Want help keeping your marketing initiatives on track? Download the Marketing for the Professional Advisor Checklist
Our Marketing Masterclass includes the following:
- Five (5) interactive modules with visual slides illustrating further instruction
- Small Business & Advisor Checklists
- Robust Playbook including 20+ Frameworks & Exercises to:
- Evaluate Your Current Business
- Build Your Target Audience Profile
- Build Your Values, Vision, Mission, Mission Goals, Mission Strategies
- Craft Key Brand Messaging & Differentiation
- Create a Content Strategy and Editorial Calendar
- Productize Your Services
- Convert Your Prospects
- Build Compelling Case Studies
- Calculate Your Audience Conversion ROI
- Dozens of Trusted Resources for Customer Research, Digital Marketing, & Branding