
Enhance Advisory Impact With Neuroscience-Based Strategies In:
Brain Training for Business Advisors
Course Overview
Understanding business owners starts with understanding how they think. Challenges such as decision fatigue, leadership bottlenecks, and resistance to transition are all impacted by the brain. Brain Training for Business Advisors brings neuroscience into your advisory toolkit, helping you guide clients with more insight, focus, and impact.
This course demystifies the mental dynamics behind business behavior and equips you with practical, science-backed strategies to help your clients lead better, think more clearly, and act more decisively. You will discover how to use brain-based models like Strategic Attention, Integrated Reasoning, and Innovative Thinking to drive better outcomes for your clients and your practice.
Led by Gerald "Kep" Kepner Jr., CPA and founder of KepnerCPA, this course distills decades of advisory experience and the latest brain science into actionable tools you can use right away. Kep combines practical insight with approachable instruction to help you think differently about how you can support your clients.
Attendees will gain further knowledge on:
- Applying neuroscience principles to help business owners improve decision-making, leadership, and focus
- Coaching clients to identify and prioritize high-impact goals by filtering out distractions and cognitive noise
- Supporting clients in shifting from reactive habits to strategic, transformative thinking under stress or uncertainty
- Integrating brain training strategies into advisory conversations to elevate client outcomes and long-term growth
Downloadables Offered in This Course:
- Course Slides
- Great Balls of Fire Handout
Course Details
EPI Academy Brochure
For more details on this course, and other EPI Academy courses, download the brochure.
Register for This Course
Course Curriculum:
MODULE ONE:
Introduction
- Discover why your brain is your most important business tool and how optimizing it enhances every aspect of advisory work
- Reflect on how understanding brain performance can elevate the way you guide, communicate with, and empower business owners
MODULE TWO:
Your Limbic System and Your Thought Process
- Explore how your clients’ emotional brain impacts their behaviors, biases, and business decisions often without them realizing it
- Learn how to help clients recognize and redirect unhelpful thought patterns before they sabotage outcomes
MODULE THREE:
Strategic Memory Advanced Reasoning Training (SMART)
- Learn how mental endurance, cognitive strength, and adaptability form the foundation of effective leadership
- Gain tools to help clients train their brains for clearer reasoning, better focus, and confident decision-making
MODULE FOUR:
Strategic Attention: Priming the Brain for Optimal Performance
- Learn how to help clients cut through distractions, identify high-impact priorities, and focus their mental energy where it matters most
- Explore how brain-based strategies like task sequencing and cognitive recovery breaks can boost clarity, performance, and long-term effectiveness
MODULE FIVE:
Integrated Reasoning: Strengthening Networks Through Synthesis of Information
- Equip clients with mental frameworks like Zoom In, Zoom Out, and Zoom Deep & Wide to enhance clarity, insight, and strategic thinking
- Help clients apply critical thinking to real-life challenges by synthesizing information, exploring new perspectives, and making confident decisions
MODULE SIX:
Innovation: Enhance Performance Through Flexible Thinking
- Explore how mental flexibility and original thinking drive innovation, adaptability, and long-term business growth
- Introduce clients to brain-based models that transform uncertainty, mistakes, and change into opportunities for strategic advantage
MODULE SEVEN:
Conclusion
- Reflect on how neuroscience-based tools can transform the advisor-client relationship into a growth partnership
- Encourage daily practice of brain-based habits to sustain momentum and lasting impact
TRAIN YOUR BRAIN TO LEVEL UP YOUR IMPACT
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Meet Your Instructor
Gerald “Kep” Kepner Jr., CPA, CEPA, is the founder and managing partner of KepnerCPA, a strategic advisory firm known for blending financial expertise with behavioral insights to drive business growth. Kep’s diverse background in sales, marketing, management consulting, and entrepreneurship gives him a unique ability to see beyond the numbers and understand the human dynamics that influence business success.
He holds an accounting degree from the University of Kansas and an MBA in finance from the University of California, Berkeley. Kep is the author of two books that outline the strategic factors separating highly successful companies from the rest. His practical, results-driven approach helps clients sharpen their focus, improve decision-making, and build lasting value.
In this course, Kep leverages brain science to help advisors uncover how clients’ emotions and thought patterns affect their business decisions. He teaches actionable tools to enhance cognitive clarity, prioritize effectively, and develop mental flexibility. Kep equips advisors to transform client relationships into true growth partnerships by applying neuroscience-based strategies that sustain long-term success.