Exit strategy, as a business strategy, plays a pivotal role in defining the path a company takes towards its eventual endgame. It encompasses the plans and tactics devised to maximize returns for stakeholders, whether through mergers, acquisitions, IPOs, or other means of divestment. Crafting a robust exit strategy demands foresight and adaptability, aligning with the overarching goals of the business and prevailing market conditions. Additionally, it serves as a safeguard against unforeseen challenges, offering a structured approach to navigate potential obstacles. Ultimately, a well-executed exit strategy not only ensures a smooth transition but also serves as a testament to the success and resilience of the enterprise.

Learning Objectives:

  • Understand the significance of exit strategies in wealth management, particularly in maximizing enterprise value.
  • Learn to evaluate the readiness of a business for potential exits, considering factors such as market conditions and internal preparedness.
  • Explore strategies to enhance the attractiveness of a business to potential acquirers or investors, aligning with long-term wealth management goals

About the Presenters:

Hear from industry experts Suzanne Harp and Mae Marsh

Thank you to our Sponsors

Event Location

Event Details

Date: Wednesday, March 27, 2024
Time: 7:30 am - 9:00 am Central Time
Where: Crescent Court Club | 200 Crescent Ct #17, Dallas, TX 75201
Cost: $45 for Non-Members, $30 for Members
Register Now

Who Should Attend?

  • Attorneys

    You have close relationships with clients, and can benefit from being the first advisor to introduce the idea of exit planning.

  • CPAs/Accountants

    Owners participating in the State of Owner Readiness research continue to indicate that you are the No. 1 "Most Trusted Advisor." You are a natural fit to lead the exit planning team and deepen your relationship (and retention) of next generation owners.

  • Financial Advisors

    One of the critical ‘legs of the stool’ is personal financing planning. An owner must have a strong financial plan & contingency plan post-transition to enable them to thrive in the next act of the lives personally and financially. Exit planning brings this future mindset into the present. Exit is now.

  • Wealth Managers

    You’re a skilled relationship person. Being entangled into your clients’ professional lives matters as you build a strategy to manage their wealth upon them harvesting it from their business. Exit planning allows you to build a deeper relationship with your client, expands your COI network, while giving you an early seat at table well before the liquidity event.

  • Valuation Analysts

    Valuation is both a billable engagement AND an opportunity to provide owners some perspective on how to accelerate value drivers (and deal with value killers). Use exit planning to make that valuation into a longer term value acceleration engagement.

  • Business Owners & Their Trusted Advisors

  • Business Owners

  • Other Business Professionals

  • Business Consultants

  • Professional Advisors

  • Members of Family Business Boards

  • Private Business Owners

  • Other Professional Advisors

    Regardless of your unique specialty, there is seat at the exit planning table for you. Learn more at www.EarnCEPA.com.

  • Commercial Lenders

    One of the best relationships a business owner makes is with their banker. How can you help your corporate clients think about the future and ensure financial continuity? Answer: exit planning.

  • Family Business Advisors

    More than 50% of lower middle market business owners would prefer to transition to the next generation. Help them succeed with exit planning strategies.

  • Insurance Professionals

    Exit planning addresses the 5 D's. So do you. Approach the risk conversation differently with exit planning.

  • Mergers & Acquisition Advisors

    Proper exit planning causes less deals to fall through at the last minute. Connect with CEPAs to build your healthy deal flow network.

  • Estate Planners

    Exit planning is a natural fit for estate planners who want to operate more holistically with their owner clients.

  • Strategic Consultants

    One of the most critical roles in exit planning is building transferable value. Strategic consultants have the ability to expand options and drive rapid business value that affect performance today.

  • Investment Bankers

    Only 2 of every 10 businesses that come to market actually sell. Learn how exit planning can bring attractive AND ready business to your purview.


The Exit Planning Institute, provides Financial Advisors, Accountants, Consultants, and other advisors of business owners with the critical education to differentiate themselves and add value to their existing client relationships through a credential, conference, courses, and content. Download the CEPA brochure for more information.